Privacy Policy

How we collect, use, and protect your personal information

Policy Version: 2025-01-01-v1

Introduction

At Fermentfulness, we respect your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and protect your data when you interact with our website, and informs you of your rights under data protection laws such as the EU GDPR and similar global regulations.

Under the GDPR, we process your personal data based on:

  • Consent (Article 6(1)(a)): Newsletter subscriptions and marketing communications
  • Contract Performance (Article 6(1)(b)): Responding to contact form inquiries
  • Legitimate Interests (Article 6(1)(f)): Website analytics and security

The Data We Collect

We may collect the following types of personal data:

  • Identity Data: name, username, or similar identifiers.
  • Contact Data: email address, phone number (if provided).
  • Technical Data: IP address, browser type/version, device info, time zone.
  • Usage Data: how you use our website, including page interactions.
  • Marketing & Communications Data: your preferences in receiving communications from us.

How We Collect It

  • Directly: When you fill out a form, subscribe, or contact us.
  • Automatically: Through cookies and analytics as you browse.
  • From third parties: Tools like analytics or advertising platforms may share pseudonymous data.

How We Use Your Data

We use your personal data for the following lawful purposes:

  • To respond to inquiries or requests
  • To deliver newsletters or updates (with your consent)
  • To improve our website experience through analytics
  • To comply with legal obligations

We do not sell your data. We only share data with trusted service providers (e.g., email or analytics platforms) who are bound by strict data protection agreements.

Third-Party Data Processors

We work with the following trusted service providers who may process your data on our behalf:

MailerLite (UAB "MailerLite")

Purpose: Email newsletter delivery
Data processed: Email address, subscription preferences
Location: Lithuania (EU)
Privacy Policy: mailerlite.com/legal/privacy-policy

Google Analytics (Google LLC)

Purpose: Website analytics
Data processed: IP address (anonymized), browsing behavior
Location: United States (EU-US DPF certified)
Privacy Policy: policies.google.com/privacy

Cloudflare, Inc.

Purpose: Content delivery and security
Data processed: IP address, technical request data
Location: United States (EU-US DPF certified)
Privacy Policy: cloudflare.com/privacypolicy

Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and analyze traffic.

Cookie NameProviderPurposeDurationType
cc_cookieFermentfulnessStores your cookie consent preferences1 yearStrictly Necessary
user_is_euFermentfulnessDetermines if cookie banner should displaySessionStrictly Necessary
_ga, _ga_*Google AnalyticsDistinguishes unique users and sessions2 yearsAnalytics
_gidGoogle AnalyticsDistinguishes unique users24 hoursAnalytics

You can manage your cookie preferences at any time by clicking the cookie icon in the bottom-left corner of our website.

Data Security

We implement appropriate technical and organizational measures to safeguard your data from loss, misuse, unauthorized access, disclosure, or alteration. Access is limited to only those with a legitimate business need.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including to meet legal, accounting, or regulatory requirements. After that, your data is securely deleted or anonymized.

Your Rights

You may have the following rights under applicable laws:

  • Access the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your data (“right to be forgotten”)
  • Object to or restrict processing
  • Withdraw consent (where processing is based on consent)
  • Lodge a complaint with a data protection authority

To exercise your rights, contact us at the address below. We will respond within the legally required timeframe.

International Transfers

If we transfer your data outside of the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or only working with partners in recognized safe jurisdictions.

Contact

If you have any questions, requests, or concerns regarding this policy, contact:

Email: [email protected]

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. We encourage you to review this page periodically. Continued use of the website after any changes means you accept the revised terms.